Abstract:
Based on the analysis of tourism planning′s development, four traditional patterns of tourism planning, such as the resource oriented, market oriented, product oriented and image oriented are summarized. According to the new progress of related academic research and practical application, six innovative patterns are proposed, they are experience oriented pattern, tourism industrial merging oriented pattern, merging of tourism and urbanization oriented pattern, inverse planning oriented pattern,“Five-in-One” oriented pattern and cultural creativity oriented pattern. In the end, theoretical basis, planning idea, advantages and disadvantages, suitable object of each pattern are discussed.
