哲学社会科学版
陕西师范大学学报(哲学社会科学版)
新闻传播学研究
媒介文化生产中的偶像制造与消费及其媒体责任
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鲍 海 波
(陕西师范大学 新闻与传播学院, 陕西 西安 710062)
鲍海波(1967—),女,陕西绥德人,陕西师范大学新闻与传播学院副教授。
摘要:
在新的历史时期,媒介文化生产中的偶像制造与消费随着社会的转型呈现出一系列新的特点,诸如驳杂化、泛俗化与媒介化,并具有一定的社会意义。这自然和当下的社会及其人们的心理有着极为密切的关系。大众传播媒介的推波助澜在偶像的制造与消费中是不可或缺的重要因素,正因如此,大众传媒所秉持的社会责任就显得尤为重要。
关键词:
媒介文化; 媒介文化生产; 媒介消费; 媒体责任
收稿日期:
2006-10-15
中图分类号:
G2062
文献标识码:
A
文章编号:
1672-4283(2007)03-0122-07
基金项目:
Doi:
Making and Consuming of the Idol in Mass Media Production and Obligation of Mass Media
BAO Haibo
(College of News and Dissemination, Shaanxi Normal University, Xi'an 710062, Shaanxi)
Abstract:
In the new historical period, making and consuming of the idol assumes a series of new characteristics, such as miscellaneousness, pan-secularism, intermediacy and sociality. This naturally has something to do with the current society and their psychology. Therefore, it is especially important that mass media should take the social responsibility of their own for their promotion plays an indispensable part in making and consuming of the idol.
KeyWords:
intermediate culture; culture production of media; intermediate consumption; responsibility of media