哲学社会科学版
陕西师范大学学报(哲学社会科学版)
语言治理研究
澳门城市语言景观的多模态研究
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赵学清, 刘洁琳
(陕西师范大学 文学院, 陕西 西安 710119)
赵学清,男,山东莘县人,文学博士,陕西师范大学文学院教授,博士研究生导师。
摘要:
澳门回归20年后的城市语言景观状况呈现出不少新特征,不仅体现了国际化、全球化的持续影响,也反映了内地与澳门文化融合程度的提高。澳门城市语言景观中的多语现象突出,葡语的官方语言地位受到英语的冲击而呈下降趋势,不同设立者和不同地理区域的标牌在语言文字使用和信息安排上的差异体现出澳门多语现象应用的复杂性。澳门城市语言景观中文字模态选择的背后反映了不同的身份认同和价值观。最后,不同类型的标牌在模态分布上也有差异。标牌设立者通过各种模态的优势相互补充,来实现自己的宣传目的。
关键词:
多模态理论; 澳门语言; 语言景观; 多语现象
收稿日期:
2021-12-02
中图分类号:
H0
文献标识码:
A
文章编号:
1672-4283(2022)06-0123-14
基金项目:
国家语委“十三五”科学研究规划2020年度重大项目“港澳地区国家通用语言文字推广普及研究”(ZDA13514);2021年度国家社会科学基金重点项目“港澳地区多语多文制的历史与现状研究”(21AYY009)
Doi:
10.15983/j.cnki.sxss.2022.1112
Study on the Urban Linguistic Landscape of Macau
ZHAO Xueqing, LIU Jielin
(College of Language and Literature, Shaanxi Normal University, Xi’an 710119, Shaanxi)
Abstract:
The urban linguistic landscape in Macau has presented many new features after its sovereignty returned to China for two decades, reflecting the continuous influence of internationalization and globalization, as well as the increase in the degree of cultural integration between the mainland and Macau.This paper makes an indepth analysis of the urban linguistic landscape of Macau from a multimodal perspective.Findings reveal that the multilingual phenomenon in Macau’s linguistic landscape is prominent; the official language status of Portuguese is declining due to the impact of English; the differences in the use of languages and the way of information arrangement are found on the signs of different founders and in different geographical regions, revealing the complexity of the multilingual phenomenon in Macau.Meanwhile, different identities and values are reflected behind the choice of character modes.Finally, modal distributions differ in terms of different types of signage.Sign makers build different ideologies by complementing the advantages of various modes.
KeyWords:
multimodal; Macau languages; linguistic landscape; multilingualism